Jacote Kids & Gifts is a children fashion knit house based in Russia. The brand is targeting low-premium segment and produces clothes, accessories, toys and gift sets for children.
To develop a visual identity system and a concept of the packaging set.
Neat patterns, soft colours, simple, but elegant typography make this identity look sothisticated. We added some cute elements to the design and used matt silver foiling as a decorations. This combination works best for creating a tasteful kids brand.